Advance BSR (Best Seller Ranking)

Daily monitoring of the top 100 Products in any given category or subcategory on Amazon.

POTOO’s AdvanceBSR is a personalized, interactive dashboard that takes a once daily snapshot of the Top 100 products on Amazon in a given product category. These products are tracked on each subsequent day, giving users access to POTOO’s marketplace data, as it relates to their most successful products along with those of their competitors. Categories range from very broad, like Toys & Games, Electronics, or Shoes, to very specific categories like GPS Trackers, 3-D Puzzles, or Electrical Timers.

What kind of useful information can come from the AdvanceBSR?

The AdvanceBSR provides users with actionable insights regarding your brand’s category ranking & stability, overall market-share and impact of reviews on sales over time. Pricing insights are intriguing when running promotions or discounts and when your brand is experiencing MAP violations. Visualize your shelf space in this category relative to competitors.

Key Insights

Retailers and distributors can use this same data to ensure they’re offering the most relevant brand and products in a given category. Be first to market with disruptive brands and carry customer favorites as vetted by the world’s largest e-commerce retailer.

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Dashboard Overview

Key Insights

Share of Voice

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Third Party Seller Activity

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Product Pricing

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Who We Made AdvanceBSR For

Leadership

Within the Top 100, which of my brand's listings were created by me and which are created by 3P sellers?

Sales & Marketing

How do my products rank over time? On average what percentage of the 'digital shelf' do my products represent?

Product Development

How are products in this category priced? How can we plan the proper Amazon assortment?

Legal

How does our 3P seller activity compare to those of competitors?

Global Scalability

Product Road Map

AdvanceBSR Dashboard 2.0 Coming Summer 2022